Status : ActiveLat 45.5231Lng 122.6765Ref BS_BUILD
2.0.26London / Remote
← The workProduct · a productized agent for local business

Answers new leads in seconds, any hour

An agent that answers every lead in seconds

A new inquiry gets a real, helpful reply by text or email within seconds — any hour — answering questions, sorting out who is worth pursuing, and moving toward a booking, with no one watching the inbox.

A staffed desk racing a five-minute window → an agent that always wins it.

Claude APIFastAPITwilioResendPython
BeforeAfter
Time to first replyminutes to hours, if anyone is watchingseconds, automatically
After-hours and weekend leadssit until Monday and go coldanswered the moment they arrive
What the lead gets backa generic autoresponder, or silencea real answer to their actual question
To cover the inboxsomeone on shift watching for new inquiriesone agent, always on
Best leads (off-hours)the ones most often lostthe ones now captured first
The delta

The five-minute window stops being a staffing problem. Every lead — 2pm Tuesday or 11pm Saturday — gets an intelligent, on-brand reply right when interest is highest. Something that used to need a sales team on shift now runs as one always-on agent, turning a small business's biggest disadvantage (no after-hours coverage) into an advantage.

What I built

A productized agent that answers new leads instantly by text (SMS) and email. "Productized" means it's a repeatable product rather than a one-off — set up once for a business, then it runs on its own.

  • Always-on coverage. It watches the channels where leads come in and responds within seconds, at any hour, including nights and weekends — no person on shift required.
  • Real answers, not an autoresponder. It reads what the person actually asked and replies with genuine, on-brand answers, the way a knowledgeable team member would.
  • Qualifying. It works out whether a lead is a good fit and worth pursuing, gathering the details it needs through normal conversation rather than a form.
  • Toward a booking. For a strong lead, it moves the conversation toward booking time — the outcome the business actually wants.
  • Clean handoff. When a question falls outside what it should answer alone, it passes the conversation to a person instead of guessing.

Underneath, it runs on a deliberately lean stack: a lightweight web service (a small program that listens for incoming messages), the text and email providers that carry the messages, and Claude — the AI — doing the understanding and writing each reply.

Why it matters

Every lead gets an intelligent, immediate response at the exact moment their interest is highest — which is precisely when most small businesses used to drop the ball. That is the whole game in inbound sales, and it now happens automatically, around the clock, for the cost of running one agent instead of staffing a desk.

Normally, "respond to every lead within minutes, day and night" describes a sales team on rotating shifts. Here it's a single always-on agent — which flips the after-hours gap from a small business's biggest disadvantage into its sharpest edge.

How it works
  1. 01
    Catch

    A new inquiry lands by text or email, and the agent picks it up within seconds, any hour of any day.

  2. 02
    Understand

    It reads what the person actually asked rather than firing back a canned autoresponder.

  3. 03
    Answer

    It replies with real, on-brand answers to their questions, the way a sharp person on the team would.

  4. 04
    Qualify

    It works out whether the lead is a good fit and worth pursuing, gently gathering what it needs to know.

  5. 05
    Book or hand off

    It moves a good lead toward a booking, and passes anything outside its lane to a person.

The bottom line

The five-minute window was always a staffing problem wearing a discipline problem's clothes — and an always-on agent makes it disappear. Every lead now gets an intelligent reply at the moment of highest intent, with no desk and no shift, turning a structural weakness for small businesses into a structural edge.